Selected projects

#readyforit

Amazon Prime Student is Amazon's prime service for all students and young people in education including free prime delivery, prime video, gaming and more.

Amazon approached us this year again for their Prime Student winter semester campaign for all new students starting off in those different times where studying is a still confusing hybrid between physical and digital. But no matter what the students are #readyforit with Prime Student.

That for Amazon was giving away two grand cash prizes and a lot of prizes from their sponsor Microsoft Surface. We wanted to visualise the hybrid between physical and digital world. The student is playing themselves in the life of a student and has the chance of winning the grand prize while collecting all the Prime Student benefits.

The outcome was a VFX composited commercial with an entire 3D designed game and a modelled character of the main actress. The end result is a dynamic, bright, VFX advert that was broadly successful across the DACH region.

  • Client: Amazon DACH
  • Agency: Moonbase
  • Creative Lead: John Salinero & Danilo Schoebe
  • 3D Generalist: Ranjeet Jagtap & John Salinero
  • Art Direction: Danilo Schoebe
  • Post Production: Danilo Schoebe

VFX, 3D production, Character rigging, Compositing, Post production

Selected projects